Bold Creative | Fairware
Award-winning branding and graphic design agency in Auckland, New Zealand. Design studio services include Logo Design, Strategy, Brand Design, Company Rebranding, Graphic Designers Auckland.
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Fairware

The task was to move Fairware’s image beyond that of just an online store for the most sustainable and ethical promotional products to an agency of experts that can help their clients make meaningful connections with their audience through thoughtful promotional materials.

 

As part of the design phase, I crafted a brand aesthetic that communicated their expertise, sophistication and fun-loving nature with a new logotype and revised supporting mark, colour palette, photo treatment and updated messaging. After this, in partnership with their digital marketing agency, I helped roll out an online brand awareness campaign for 6 months with massive results, establishing the company’s place in the industry.

 

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Tags
Brand Identity, Brand Strategy, Logo Design, Online Store, Print Design, Web Design